top of page
Thesis Project 2023
REBRANDING
NIMBLE MACHINES
RESEARCH & ANALYTICAL SKILLS
BRAND BUILDING
STRATEGIC THINKING
Immersion in and analysing the design, development, and market scenario of UCAM machine tools in order to co-create and understand the impact of design.
Creating a brand identity for Nimble Machines, a gear manufacturer, to help establish them in the Indian market, while competing with global companies.
As my final output I presented 2 separate identities - the 2nd presented here, utilizes the research to present an identity which that presents the brand for who they can be.
bottom of page